It can be said quite confidently that Instagram is an absolute phenomenon in the world of social media. Created in 2010 by Stanford graduate duo—Kevin Systrom and Mike Krieger—this free mobile app skyrocketed to 100 million users before Facebook acquired it in 2012. Instagram is immensely popular around the world; according to a post on the company’s blog, it now has 400 million users.
There are some handy tricks that, when used effectively, can help you become an instant star on this network. Let’s take a look at six of these, and how you can use these to hashtag your way to insta-stardom!
When Editing Posts, Take Your Time
When you’ve just taken a breathtaking photo that you absolutely need to share immediately, hold off for a bit. Consider your various editing options, and make the appropriate touch-ups.
Maybe you can use another app, or run it through your desktop’s image-editing software. Upload your picture only after you’re completely confident that you have the best version of it. This can make a major difference, so far as the likes and impact it can earn are concerned.
Add a Touch of Class with Text Overlays
Text can be the missing element from your image uploads that were just short of perfectly classy and uber cool. Overlays can add an element of cool to your already beautiful images.
This opens up a number of cool possibilities, as you can add anything from inspiring quotes to funny and eye-catching captions. Using one of the many versatile and easy-to-use apps, you can add the text you want, and just the way you want it, in a matter of seconds.
Some of the more popular text overlay apps include Over and Mystic.
The brightness tool has a significance that is completely missed by the average user, and you might be missing out on this handy tactic as well. The built-in brightness settings on the Instagram app can make for a handy way to improve the photo without significantly changing your original photo.
In fact, a number of bloggers use only the brightness and saturation settings to fulfil their editing needs.
Don’t Overuse #Hashtags
The hashtag is a handy way to make sure your photo reaches the audience it was intended for. However, a surprisingly large number of people are unaware of this basic fact. Make sure you don’t join the hashtag abuse brigade, peppering each post with irrelevant hashtags.
Unlike twitter, you aren’t technically limited to a certain number of hashtags; simply make sure that you don’t use hashtags that don’t make any sense in the context of your picture.
A definite no-no is using hashtags in front of every word in a sentence; this, in addition to making no sense, is also incredibly annoying to your audience. For example, don’t say “#i #just #love #sunsets.”
Don’t Forget Your Profile Page
When new people want to make a decision on whether to follow you, the first thing they see is your profile page. Make sure you give them enough good reasons to hit that “follow” button. You’ll need to post some information about yourself, your work, and the kind of photos your audience can expect.
Make sure you use the “website” space to post links to your twitter page, your blog feed, and/or your portfolio.
Once you’ve used this to sell yourself to your potential followers, sit back and become an Insta-celebrity!
Make Use of Instagram’s Filters
Instagram comes pre-loaded with a number of handy filters that can help to make your images better-looking, when used tastefully. Try using each one, as well as a combination of multiple filters, to achieve the best version of your picture.
Taste and restraint are key here; randomly added filters aren’t a good idea. Ultimately, this is a matter of your opinion and no one else’s. If you want to achieve popularity, the tried-and-tested methods are generally the safest options.
You, and your choices, ultimately decide the level of popularity you achieve on this popular social medium. Try and incorporate these tips and tactics into your Instagram game and watch as the likes start increasing. Remember the hashtag rule, use text overlays, and use filters on your way to Insta-popularity!